Will New Siding Increase the Value of Your Client's Home?

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October 27, 2022 | By RGR Marketing Blog

Client Home Improvement ROI: New Siding

Homeowners choose to have remodeling projects performed on their homes for several reasons, but two of the most common are to make their homes more visually appealing and to increase the market value of their homes. While just about any remodeling project will help meet both of these desirable results, some are simply more impactful than others.

When it comes to making a home look more beautiful, few projects are as effective as having brand-new siding installed. New siding gives a home a fresh look that immediately improves its curb appeal. It provides an excellent first impression that can automatically increase its value on the market because potential buyers tend to fall in love with how a house looks before they fall in love with its interior.

Of course, how much a home’s value can increase can depend on certain factors. So, if you have clients who want to know more about how new siding can increase the value of their homes, then here are some things to keep in mind when discussing the project with them.

How Much Value Does New Siding Add to a Home?

Having new siding installed is one of the most effective ways your clients can improve the market value of their homes because this project has an average ROI of 76%. It achieves this because it provides benefits across a wider range of variables. For instance, new siding not only improves the curb appeal of the home, but it also improves its energy efficiency and interior comfort level. New siding technology also provides a home with better sound insulation, thus allowing it to prevent outside noises from leaking inside.

What Affects New Siding’s ROI?

Not all siding is created equal, so your clients’ choices can impact their overall return on their investment. For instance, replacing a home’s old siding with stone veneer can provide an ROI of 97 percent, making it the best choice for improving a home’s market value. But it also costs more than most other siding types.

Vinyl, on the other hand, is one of the most affordable options but it can provide an ROI of 80 percent. Because of its low cost to high ROI ratio, vinyl siding tends to be among the most common chosen by homeowners looking to improve their curb appeal and market value.

If your clients are interested in other materials, then here’s what types of ROI they can expect:

Wood – 77 percent (can be lower for more expensive woods like cedar, and higher for engineered wood)
Fiber Cement – 77 percent
Aluminum – 77 percent
Stucco – 70-75 percent
Brick – 65-75 percent
Natural stone – 60-70 percent

Siding Color Matters

Choosing which type of siding material they want isn’t the only important choice your clients are going to have to make if they want to maximize the market value of their homes. They also need to think carefully about what color they want their new siding to be because color does play a role in how appealing the home will be to the widest audience possible.

Typically, homes with neutral color exteriors sell the fastest. These colors include white, off-white, earth tones, and gray. Light, neutral colors are ideal because they provide potential buyers with a blank canvas for customizing the exteriors of their new homes. One off-shoot from this rule of thumb is blue. Blue is a popular color because it is calm and serene, but it works best in cooler climates as it can make the inside of the home warmer than it needs to be in hot, sunny climates.

Of all the colors available, white is considered by many to provide the greatest average increase in market value because of its timeless appeal, but because it looks so clean and bright, it can require more work to keep it looking that way.

Get Access to High Quality Home Improvement Leads Today

Finding prospects who are interested in having home improvement projects completed isn’t always easy, and finding clients who want new siding can present an even greater challenge. It can take a lot of your company’s time and resources just trying to connect with viable leads. But at RGR Marketing, we can provide you with a comprehensive list of home improvement leads that your sales team can get right to work converting.

RGR Marketing has been a leading provider of purchased leads for more than 20 years, so we know what it takes to curate high-quality leads. Our leads are pre-scrubbed and verified for accuracy, so you don’t have to worry about wasting time on dead leads, duplicate leads, incorrect data, or incomplete contact information. Let RGR Marketing provide you with the home improvement leads you need to keep your work schedule filled with profitable projects.

To learn more about the benefits of purchasing leads, contact RGR Marketing today.

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Client Home Improvement ROI: New Siding

How Much Value Does New Siding Add to a Home?

What Affects New Siding’s ROI?

Siding Color Matters

Get Access to High Quality Home Improvement Leads Today

Start making more
money today!

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Client Home Improvement ROI: New Siding

How Much Value Does New Siding Add to a Home?

What Affects New Siding’s ROI?

Siding Color Matters

Get Access to High Quality Home Improvement Leads Today

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