Solar Market Heating Up Globally: Do You Have a Solar Leads Partner?

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June 17, 2014 | By RGR Marketing Blog

Taking Stock of Solar Power Growth Overseas

Bloomberg has predicted that by the end of 2014, the solar market will have grown by 20%. Deutsche Bank, Citigroup, PricewaterhouseCoopers LLP, and Wacker Chemie AG all agree.

Perhaps it’s the rapid melting of the polar ice caps that has sent people scrambling to disconnect from a power grid that relies largely on “dirty” technologies. Or maybe they’re eager to take advantage of the tax benefits, or to reap the long-term savings that typically comes along with adopting greener methods of supplying power to homes and businesses.

Whatever the case may be, there’s no doubt about the fact that the international solar market is heating up fast. In fact, it’s recently been estimated that it will grow nearly 300% by the year 2018.

Solar Is Growing Everywhere

The European nations have long been an international bastion of solar power, with Germany leading the pack in solar installations. Last year, however, Asia usurped Europe’s position as the world’s largest solar market, largely due to enormous enthusiasm for solar power in China.

The bottom line is this: if you’re a solar provider anywhere in the world, prospects near you are out there, searching for businesses just like yours. You just have to connect with them in the right way.

Solar Leads 101

By now, you’ve probably heard some of the professionals in your field talking about buying solar leads. Maybe you’ve tried it out for yourself, only to be underwhelmed by your ROI.

The truth is that not all solar leads are created equal. If you’re purchasing cheap leads from companies that are only in business to make a quick buck and then disappear, you’re probably not going to be very happy with your results.

That’s because many of these companies sell their leads over and over again. By the time you talk to an actual prospect, they may already have been contacted by five of your competitors within the previous 24 hours. You know that your business is top-notch, but your prospects don’t. And it’s difficult to make an impression when you’re just one of many seemingly similar companies, all calling for the exact same reason.

Other lead generation companies rush prospects into providing their information before they’re really ready to buy. When that happens, your solar business ends up being used as an encyclopedia for people who are still in the information-gathering phase of the purchasing process. If they do buy before they’re ready, these customers are more likely to return their products, and less likely to rate their experience as a positive one. It’s not their fault; the lead generator simply did not educate them properly.

Partner With a Lead Provider You Can Trust

At RGR Marketing, we strive to provide the best quality leads at the best prices in the industry. We’ve been in the solar lead generation business for a long time, so we know exactly what it takes to generate leads that are ready, willing, and qualified to purchase your products – right now.

We offer exclusive leads to help your solar business cut through the static, and our proprietary, cutting-edge lead generation system delivers hot leads to your inbox in real time.

If you’re considering purchasing leads for your solar business, then you need a partner that delivers on its promises. You need RGR Marketing.

[Photo Via: Wikimedia Commons]

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Taking Stock of Solar Power Growth Overseas

Solar Is Growing Everywhere

Solar Leads 101

Partner With a Lead Provider You Can Trust

Start making more
money today!

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Taking Stock of Solar Power Growth Overseas

Solar Is Growing Everywhere

Solar Leads 101

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