What to Tell Your Clients About the Timing of New Siding Installation
Before putting a home on the market, it’s in the homeowner’s best interest to improve their property as much as possible. After all, a clean and updated look helps attract more buyers and improves a home’s resell value.
From cleaning up the front yard and trimming the trees to power-washing the sidewalk, there is no shortage of things a homeowner can do to spruce up their home’s curb appeal, but if they really want to get buyers to notice their home, they’ll take it one step further and replace their old siding.
If you have a client who is looking to perform home improvements before putting their home on the market, then here are four reasons why installing new siding is one of the best decisions they can make.
New Siding Enhances Curb Appeal
Most buyers build an impression of a home before they ever set foot inside of it. This is the power of curb appeal. When buyers drive up to a listing that has a poorly kept front yard or dirty and dingy siding, they automatically have an unfavorable view of the home, and they don’t expect the inside to be any different from the exterior. For many, this impression is so strong that they don’t even bother going inside the home. They automatically check the home off as a “no.”
But simply replacing the siding on a home provides a much-needed facelift that exudes cleanliness, care, and attention. It tells prospective buyers that the home’s current owners love their home and that they have taken good care of it. It makes them excited about what they are going to see when they venture inside.
New Siding Gives a Buyer Peace of Mind
Any time a home is purchased, the new homeowner usually expects there to be some type of improvements that need to be made. By your client having new siding installed, that is one major home improvement project that the new owner won’t have to worry about dealing with for at least a few decades. This peace of mind is so precious to home buyers that it can often result in multiple buyers getting into a bidding war, which will only push your client’s selling price higher.
New Siding Attracts Energy Conscious Buyers
Old siding often has problems living underneath the surface that extend beyond its bad appearance. When a home has old or damaged siding, there can often be areas where the home isn’t as well insulated as it should be, and this can cause the home’s heating and cooling costs to skyrocket. There may be moisture damage or even pest infestations.
Replacing the siding allows these issues to be resolved, so the new homeowner can have confidence knowing their home is properly insulated from the outside. This is an important area of concern among home buyers interested in energy conservation, so having new siding installed will help your client attract more of these types of buyers.
New Siding Offers an Unbeatable ROI
Perhaps most importantly, every homeowner wants to ensure that the money they are putting into improving their home matters to its value on the market. In terms of ROI, few projects offer the type of returns as installing new siding. By installing new siding on their home before they put it on the market, your client can expect a return of as much as 88.1%. This means that they’ll recoup what they put into the project plus 88.1%!
New siding not only helps improve a home’s salability, but it also delivers a tremendous ROI that can’t be overlooked by sellers wanting to get the most money for their homes. Therefore, in terms of installing new siding before selling, the decision should be easy.
Get Access to High Quality Home Improvement Leads Today
Finding prospects who are interested in having home improvement projects completed isn’t always easy. It can take a lot of your company’s time and resources just trying to connect with viable leads. Connecting with valuable home improvement leads ready for new siding on their homes can be an even greater challenge. But at RGR Marketing, we can provide you with a comprehensive list of home improvement leads that your sales team can get right to work converting.
RGR Marketing has been a leading provider of purchased leads for more than 20 years, so we know what it takes to curate high-quality leads. Our leads are pre-scrubbed and verified for accuracy, so you don’t have to worry about wasting time on dead leads, duplicate leads, incorrect data, or incomplete contact information. Let RGR Marketing provide you with the home improvement leads you need to keep your work schedule filled with profitable projects.
To learn more about the benefits of purchasing leads, contact RGR Marketing today.
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