February 23, 2023 | By RGR Marketing Blog

Advising Residential Solar Clients on Savings

Buy Solar LeadsAdding solar panels to a home has long been proven as one of the most effective ways of lowering its energy bills, improving the reliability of its access to power, and increasing its market value. But all too often, new solar prospects get caught up on the upfront cost of making the transition to solar energy.

This is a hurdle that an experienced solar installer can help their prospects overcome by educating them about all the different financing options available to them that can help make solar more budget friendly. And, when you can help them understand just how much their residential solar system can help them save after it’s installed, then solar’s value can be practically impossible to deny.

To make sure you’re giving your residential solar clients the most up to date information, here is how much they can expect to save in 2023.

Solar Tax Credit Savings

Thanks to the Biden administration’s commitment to green energy technology, the federal solar tax credit has been extended through 2034. Based on the new schedule, homeowners who go solar before the end of 2032 will be eligible for a tax credit of 30% of the cost of their installed systems. That slashes a homeowner’s out-of-pocket cost by almost a third.

State Rebates and Incentives

Depending on the state where you operate, your solar clients may be eligible for a range of different incentives and state-sponsored rebates. Plus, in some areas the utility companies may even pay customers to go solar.

To find the latest renewable energy policies in your state, visit the Database of State Incentives for Renewables & Efficiency.

Net Metering

It’s always a good idea for a homeowner to purchase a solar system that produces more energy than they need, so their system will be able to meet their needs as they change. This is especially beneficial if the homeowner lives in an area where net metering is allowed.

With net metering, any excess solar energy produced by a solar system is automatically fed into the grid. Certain states and utility companies will credit solar homeowners for this energy, lowering their monthly electricity bills based on how much energy their solar systems gave the grid.

Energy Bill Savings

The average American household’s energy bill is about $125 a month. The amount your client can expect to save on their energy bill ultimately depends on how large their solar system is. For instance, if your client’s solar system is large enough to cover 100% of their energy usage, then they can enjoy a savings of up to $1,500 a year.

Regardless of the system’s size, however, your client will see immediate savings on their first energy bill once their system is installed and online, with the overall net savings becoming more and more apparent after several years of use. With the savings provided by the solar energy tax credit, the average solar system pays for itself within seven to nine years, so everything after it reaches its break-even point is savings. On average, solar customers can expect to save approximately $37,500 on their energy costs over the course of 25 years.

Targeted Solar Leads Can Increase Your 2023 Sales Conversions

When you can provide answers to your solar prospect’s every concern and question, you greatly improve your chances of securing the sale. But to truly succeed in solar is to work smarter, not harder.

One way to work smarter is to purchase your solar leads from a reputable lead generation firm. For instance, when you purchase your solar leads from RGR Marketing, your leads are hyper-targeted based on your ideal customer’s unique demographics. Our leads are also made up of prospects who have already done extensive research into solar and thus, are much closer to making their purchasing decision than standard cold leads. At RGR Marketing, we also verify our leads for accuracy and scrub them to remove any duplicates, incomplete profiles, or invalid data.

With 20-plus years of experience meeting the needs of solar installers, our lead gen experts understand your industry and are highly adept at providing you with the assistance you need to take your lead results to the next level. Purchase a list of exclusive solar leads from us today and find out for yourself how our high quality leads can improve your sales in 2023.

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