December 14, 2017 | By RGR Marketing Blog

True Off-Grid Solar Electric Without Batteries

Solar systems are becoming more and more popular each year among homeowners and businesses, but the fact that most solar systems are on-grid/off-grid hybrids that feature inverters designed to shut down in the event the grid goes down can make it a hard sell for those who want true off-grid systems. But, this is likely to change if Enphase Energy has a say.

Enphase Energy is planning to release its new “Ensemble” line of solar inverters during the first quarter of 2019. What makes these inverters newsworthy is that they are designed to power the home without the grid and without batteries. This is a breakthrough in terms of solar technology, and one that might have you wondering what type of impact you can expect it to have on your solar installation business.

Enphase Inverters Are Going to Open Up the Market

Most people who go solar are completely unaware that their systems have automatic shut-off features that turn their inverters off whenever the grid goes offline. Most only learn about it when their grid goes down, like those affected in natural disaster zones.

This is understandably going to be a problem for those who made energy independence the whole reason why they went solar in the first place. And for those who do know about the shut-off feature, it’s a common excuse why they often choose to remain with their utility provider.

What Enphase’s new inverter is going to do is to bring actual energy independence to the solar industry. Its Ensemble line of inverters will work just fine, even if the grid goes offline. This technology makes solar all the more attractive to those who want to be completely off the grid. It will also prove extremely attractive for those who live in disaster-prone areas. Therefore, you can expect a brand new group of potential customers to reach out to your installation business – unless you can get to them first.

Further, when existing customers learn about the new inverters, many will no doubt want to upgrade their systems to the latest technology. The fact that these inverters work even without the usual bulky battery systems could make for a compelling selling point for your current customers.

There’s Little Downside to No-Battery Inverters

Once these inverters become available, your business will need to make them a focus point of your marketing messages. They are going to re-ignite the popularity of solar power because they will finally be able to provide the promise that was made by the industry long ago – true energy independence.

There really is little to no downside to Enphase’s no-battery inverters as long as they work as the company states upon availability. If all goes as planned, your solar installation business will enjoy a busy 2019 and beyond.

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