April 27, 2023 | By RGR Marketing Blog

Word of Mouth Referrals and Building a Bathroom Remodel Business

Buy Bathroom Remodel LeadsWord-of-mouth referrals are the life blood for so many bathroom remodeling businesses. It’s simply the best way for contractors to land new clients in their service area. But whether you’re a veteran contractor or just starting out, it can be easy to forget just how important this type of lead is for maintaining continued growth.

As a result, far too many contractors don’t do enough to help increase their word-of-mouth referrals. Recognizing this, and doing things just a little bit differently, can be the spark you need to stand apart from the crowd. If your word-of-mouth referrals aren’t as strong as you’d like or need them to be, then here’s what you should be doing right now to change it.

Focus on Creating Positive and Memorable Experiences for Your Clients

Home improvement contractors get a lot of flak because the industry is so inundated with bad actors and con artists just looking to “take the money and run.” So, getting a positive word-of-mouth referral is akin to your client telling the world that you’re one of the good contractors. Therefore, the most authentic and effective way to increase your word-of-mouth referrals is by meeting your clients’ needs and exceeding their expectations. Here are some tips to create a more memorable experience for your clients:

  • Be accessible
  • Be welcoming to questions
  • Listen to client concerns
  • Solve problems before, during, and after the bathroom remodel is completed
  • Offer easy, affordable solutions
  • Do great quality work for a fair price

Partner With Other Reputable Home Services Businesses

A great way to expand your marketing mileage is to partner with other trustworthy home service businesses in your area. For instance, if you partner with a local plumbing service, then your company can piggyback off their projects and vice-versa. Because your business will be “linked” with theirs, it is crucial that you do your due diligence when choosing business partners. Make sure the company you’re forming a partnership with is recognized for its quality and customer service.

Offer Happy Clients Incentives for Word-of-Mouth Referrals

Another highly effective way to increase word-of-mouth referrals is to offer attractive incentives to satisfied customers if they refer a friend or family member to your business. Your incentive can be anything from a gift card to a local store or restaurant or a discount on future remodeling projects to cold hard cash. The more attractive your incentive is, the greater the odds will be that your past clients will become repeat customers as well as continue introducing you to new leads.

Build a Strong Online Presence

If your business has a professional online presence, it can attract more bathroom remodeling leads because this helps show that your company is legitimate and trustworthy. If you haven’t established your online presence yet, then do it as soon as possible. Make sure the same brand elements, such as your logo, colors, and tagline, are displayed on everything from your website to your social media platforms. This is important for creating a consistent look and building your brand image.

You should also list your company website on business platforms like Yelp, and clearly display your phone number and other contact information, so that potential leads can easily reach out to you. Communicating with your audience in a relative and positive way is also an essential component of building a brand online.

Set the Stage for Future Word-of-Mouth Referrals with Leads from RGR Marketing

Of course, before you can start receiving word-of-mouth referrals you first need a stream of clients. This is where purchasing bathroom remodel leads from a reputable provider like RGR Marketing can pay off huge dividends.

RGR Marketing has been a leading provider of home improvement leads to contractors for more than 20 years. We can help your company build its client list by providing you with highly targeted leads curated for you according to your ideal customer demographics.

Our bathroom remodel leads are pre-scrubbed and verified for accuracy before you receive them. This helps ensure that you don’t have to waste time and resources trying to connect with dead leads or working through duplicate leads, incorrect data, or incomplete contact information. You get exclusive access to the leads you need to make a difference in your sales conversions.

Contact RGR Marketing today and get access to better bathroom remodel leads. Do great work and go the extra mile, and in no time your word-of-mouth referrals will start picking up steam.

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